HP Amplify, a first-of-its kind global channel partner program, is optimized to drive dynamic partner growth and deliver consistent end customer experiences. This award-winning and trusted program is built on a single, integrated structure. HP Amplify provides the insights, capabilities and collaboration tools needed to drive growth as digital transformation and customer purchasing behaviors continue to evolve. By consolidating HP’s best partner products, tools and trainings into one intuitive program, HP Amplify removes complexity, making it easier for partners to take advantage of its many benefits and engage customers on a deeper level.
A recent study from HP and Oxford Economics found that global leaders believe technology is critical to increasing economic opportunity and AI will help drive progress towards sustainability and social impact goals. Learn more about HP's strides in digital equity, sustainability, and beyond here.
HP catches cybercriminals 'cat-phishing' users as invoice lures were the weapon of choice last quarter. Don't let a click turn into a compromise. Read the latest HP Wolf Security Threat Report.
Today, partners have varying skillsets and needs, while at the same time, the typical customer journey continues to change rapidly with the average buyer experiencing nearly 30 pre-sale moments that aim to shape their purchase decisions. As the customer journey becomes more complex, HP is enhancing HP Amplify to simplify the partner experience, drive sustained long-term growth and boost AI knowledge.
The print market is undergoing a major transformation, driven by the rise of hybrid work, sustainability, and cybersecurity. How can print partners adapt and thrive in this changing landscape? In this article, George Brasher, SVP and COO, HP Print, shares his vision for the future of print. He outlines HP’s Future Ready Print strategy, which focuses on delivering a flexible, eco-friendly, and secure portfolio of print solutions, as well as empowering print partners with the tools, insights, and support they need for growth.
The IT industry has experienced a profound transformation, shaped by rapid advancements in technology and evolving buying behaviors. Those who embrace a culture of partnership will find even greater opportunity for growth in today’s landscape.
HP launched its first annual HP Work Relationship Index. The study, which surveyed more than 15,600 respondents across various industries in 12 countries, reveals the world's relationship with work is at a breaking point – and its effects are pervasive. Read more here.
For the week ending Sept. 27, CRN takes a look at the companies that brought their 'A' game to the channel including HP Inc ...
'Together, we will deliver more AI-driven, streamlined, and comprehensive insights that enable an agile, resilient ...
AI PCs are garnering a lot of enthusiasm and support across the channel, and solution providers will be key to helping customers ...
HP Inc. CEO Enrique Lores says the PC and print giant is doubling down on its commercial business with new AI-enhanced products and ...
AI PCs, traditional PCs and printers are subjects likely to come up on the company’s earnings call.
'The refresh is still ahead of us. We have only started to see that. And we continue to believe...